Inspired Wanderlust
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The Flat Iron Hotel

Timeless Adventure Awaits

Refreshingly unscripted, The Flat Iron Hotel is an embodiment of Asheville’s Jazz Age, humming with a vibrant and modern energy. A quintessential destination for those seeking to explore, ramble, and recharge in wonder, in this city where land, sky, and splendor enchant.


The Flat Iron celebrates Asheville’s moment — then, now, and forever — and this is the heyday. We’re glad you’re here.

The Flat Iron Experience

two men holding up glasses of beer

An Asheville Immersion

Take to the mountains — and revel in Asheville's unique cultural experience. Indulge in the finest restaurants and breweries in the country, and discover the gems of an authentic, local-first lifestyle. From the heart of downtown, the entire city is yours to explore.

a woman in a hat and scarf looking at trees

Recharge Through Wonder

Asheville has long been a destination to relax, refresh, and rejuvenate. Whether it’s the mountain air or its inherent beauty, we know just one thing: you simply have to be here.

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Endless Opportunities

No two visits to Asheville are the same — and every stay at The Flat Iron is a chance to write a new story. Surprises are always in store, you just have to know where to look…

a building with many windows and a parking lot in the background

The Center of Asheville’s Past & Present

The whir of a classic elevator. The ageless beauty of this iconic building. The Flat Iron Hotel is a beacon of Asheville, beckoning visitors on a journey of adventure and discovery.

a room with tables and chairs

A Stay With a Story

Seek retreat after a day spent exploring. Historic design features, modern comfort, and endless views of the Blue Ridge Mountains — it’s the unforgettable moments and the smallest of details that shape every stay at The Flat Iron.

Stay A While

"ASHEVILLE'S BOUTIQUE HOTEL SCENE IS BOOMING WITH NEW PROPERTIES PAYING HOMAGE TO THE TOWN'S CREATIVE ENERGY AND CULTURE"

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"THIS HISTORIC HOTEL IS ASHEVILLE'S COOLEST NEW LUXURY GETAWAY"

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Location

A Beacon of Asheville

The Flat Iron stands tall in an iconic building in the heart of downtown — a celebration of Asheville’s Jazz Age. Let it guide your time here, through timeless adventure and the thrill of discovery.

a patio with a view of the mountains and a city
Looking East

Host with us in the center of Asheville, from group blocks to a curated corporate retreat.